The Australian Open Teams Up with Decentraland to Enter the Metaverse

The Australian Open is one of the world’s most prestigious tennis tournaments. It has taken a new step in its partnership with Decentraland, a decentralized virtual reality platform powered by ethereum and built on GOLDSMITH VR’s cloud infrastructure to create an immersive experience for players at home or around the globe.

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The “tennis in metaverse” is a partnership between the Australian Open and Decentraland. The two companies are teaming up to create a tennis-themed experience in the Metaverse.



The Australian Open is one of the most prestigious tennis championships in the world, thus its entry into both the metaverse and the NFT sectors has gotten a lot of attention. According to recent rumors, Australian Open has teamed up with Decentraland (MANA), a metaverse initiative that employs NFTs to create digital land that can be rented or purchased.

In addition, the tennis tournament’s final will be place in Deentraland this year. It also designed an NFT collection, which will be offered to fans.

To combat a new COVID version, the Australian Open turns to Metaverse.

COVID-19 has been around for two years, and there is still no evidence that the worldwide epidemic is going away. Life, on the other hand, desires a return to normalcy, which has led to some creative solutions. People are discovering new methods to meet and participate in events without putting themselves in risk thanks to current technologies.

People may now engage in numerous activities online thanks to blockchain technology and its metaverse sector. Despite the increase of Omicron instances, this is how the Australian Open, one of the world’s most prestigious tennis championships and one of four Grand Slams, is managing events.

Its organizers just announced a collaboration with Decentraland, a Metaverse initiative (MANA). The Australian Open will enable residents and visitors to enjoy the matches even if they are unable to attend in person by hosting the event in both the real and digital worlds.

Users that join Metaverse will have access to the primary stadium, Rod Laver Arena, and will be able to watch tennis events from across the globe. Craig Tiley, the Tournament Director for the Australian Open, noted that this is a once-in-a-lifetime chance for the tennis community, made possible by the new generation of technology.

An NFT sale has been announced by the event.

In addition, the competition produced a collection of 6,776 NFTs known as Art Ball NFTs. Each token will represent one of the winning shots from this year. Each coin will be airdropped to its future owner along with point video, virtual wearables, perks, and other goodies.

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In terms of the championship, the proposal said that the holder of the linked NFT would be able to claim it and get an actual tennis ball used in the match whenever one of the championships points to land on the plot. The ball will be packaged in a one-of-a-kind, handmade casing, and each ball will be completely unique.

The Art Ball NFTs will be available for purchase today, January 10th, and the Australian Open event on Decentraland will be live in seven days, on January 17th, when the competition starts.

Decentraland is a virtual world where users can create their own avatars, places and objects. The Australian Open has teamed up with Decentraland to enter the metaverse. Reference: metaverse crypto.

Related Tags

  • australian open metaverse
  • australian open decentraland
  • decentraland partnerships list
  • decentraland vs sandbox
  • decentraland metaverse

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